The BMW 4 Series looks terrible. Probably because it has a strange as heck looking grille. I say this, knowing damn well that I’m not one to talk with my terrible dentures.
By the way, guess who likes the grille? The head of BMW’s exterior design. Yeah he actually doesn’t mind. Christopher Weil mentioned in a recent interview that he’s fine with everyone who wants to mod it out.
“Even if people go somewhere else and customize the car, it’s fine with me; I think it’s cool,” Christopher Weil said, adamantly, during the interview.
It’s shocking to even think of hearing a high-ranking manager from the world’s leading automakers speak about the aftermarket scene. Most execs avoid it to promote OEM parts and accessories. Weil’s fine with it though, as it seems to be okay with the tuning community.
“I like the idea of customizing – we see it in the motorcycle world, there’s a lot of customizing – and if people think ‘we can tune a car, we can make it different’ or they’re kind of styling the car to their own personality even more, of course they should do it,” Weil says.
He believes that critics don’t see the rest of the story when looking through the official photos. Only in person will the new 4 Series be truthfully visualized. Once people see it in the flesh, person, they’ll learn what it is to love. After all, as Weil would say, pushing the limits of car design is good.
Guess you can’t make everyone happy with a car.